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CPhI is calling on all its attendees, exhibitors, and the wider pharma community to support this initiative.
CPhI Worldwide has announced that its latest charity project by CPhI Angels is to build a classroom in Kenya. CPhI is calling on all its attendees, exhibitors, and the wider pharma community to support this initiative. The closing date is July 15, with the expedition set to take place September 5–14, 2015.
CPhI has been working to bring together the global pharma community to help disadvantaged communities around the globe. The CPhI Angels Charity initiatives were originally launched in 2014 at CPhI Worldwide and are specifically designed for pharma companies that would like to implement charity into their corporate social responsibility (CSR) strategy.
Supporters of CPhI’s charity efforts will be given exposure at CPhI Worldwide, including brand publicity in pre- and post-event marketing communications, a slot on CPhI TV displayed throughout the show, and the production of a free corporate PR video documenting the Kenya Community Challenge.
Those who are interested in getting involved in the Kenya charity project can watch this video to hear how the 2014 CPhI Angel volunteers got on. For more information, please contact Rhylie Luanweir, global group marketing manager at rhylie.luanweir@ubm.com or +31(0) 6273 63 930.