The Platform Shift is Here How Pharma Sponsors Can Realize ROI Across Their Portfolio of Studies

Many industries are adopting enterprise platform technology to reduce costs, streamline processes, and improve overall experiences. So, what is stopping life sciences? Discover why a digital clinical platform is the best path forward for patients, sites, and sponsors.

Register free: https://www.pharmtech.com/pt/portfolio

Event Overview:

Research shows that the global decentralized clinical trial (DCT) market will reach $14B by 2026, but studies also suggest that up to 90% of clinical trials are at risk of failure. Faulty trial designs, patient retention, hidden costs, and flawed data collection determine the failure rate in clinical trials. However, the risks of study failure are reduced by taking a patient-first enterprise platform approach. By putting patients at the center of clinical trial design, they remain more engaged, becoming less likely to drop out whilst providing higher quality data.

Additionally, the financial returns of a platform approach are most evident across a portfolio of studies. Returns 5x greater than the initial investment for phase II trials and 13x greater than the initial investment for phase III trials were witnessed in the first financial model on DCTs from Tufts.
A study-by-study methodology presents many challenges, including soiled systems, inconsistent deployment processes, and disparate data sources. Solving these problems using platform technology is not a new concept, but it's only just gaining momentum in life sciences. Join this webinar to hear how top pharma teams have adopted digital platforms to reduce costs, improve patient experiences, and accelerate time to market.

Key Learning Objectives

• The foundations of a platform technology approach and how to apply them to clinical research
• How a tech model will help you generate greater ROI for clinical studies
• The benefits of a clinical platform approach over siloed solutions
• Real-world examples of top 10 pharma adoptions of a decentralized platform

Who Should Attend

• Large Pharma Sponsors, Biotechs, & CROs
  • Clinical operations/research/development professionals
  • Therapeutic area lead professionals
  • R&D IT / technology professionals
  • Procurement/buying/outsourcing
  • Founder/ President/ CEO/ Executive Directors
  • Chief Medical Officers / Chief Scientific Officers/ Chief Innovation Officers
  • Clinical trial strategy team professionals
  • Data sciences & innovation
  • Digital health professionals

Speakers

Mohammed Ali
General Manager, Decentralized Clinical Care
Medable

Mo is focused on the creation and execution of strategic programs which aim to serve the needs of patients, sites, and sponsors. Mo has over 21 years of industry experience across multiple pharma organizations and key stakeholders. He has led major technological transformations across the industry, aiding and leading to the adoption of several e-Initiatives to help facilitate the scalability of DCTs and digital applications. He has a background in pharmacology and is currently serving as a board of trustee member for the ACRP and the GM for Decentralized Clinical Care at Medable.

Shubha GovilS
VP of Product Management
PlatformMedable

Shubha Govil is Senior Vice President of Product at Medable. Before joining Medable, Shubha was Sr. Director of Product Management at Twilio and led the growth of Flex, a customer service engagement platform product by building a strong product practice and team of product leaders. Prior to joining Twilio, she was at AWS in core compute EC2 and storage S3 teams leading product areas to empower cloud-native builders and to drive on-premises cloud migration. In her product career, she spent over 11 years at Cisco leading several product lines as Director of Product Management, including @CiscoDevNet, Cisco WebEx, and Telepresence. Outside of work, Shubha is passionate about mentoring and runs and participates in several formal/informal programs to help people reach their goals.

Register free: https://www.pharmtech.com/pt/portfolio