Lilly Resolves Investigation of Marketing and Promotional Practices

Article

ePT--the Electronic Newsletter of Pharmaceutical Technology

Eli Lilly and Company has reached resolution regarding its previously reported government investigation into the company's US marketing and promotional practices for "Zyrexa" (olanzapine), an antipsychotic drug, thereby ending a government investigation started in 2004.

Indianapolis, IN (Jan. 15)-Eli Lilly and Company resolved the previously reported government investigation into the company’s US marketing and promotional practices for “Zyprexa” (olanzapine), an antipsychotic drug. The resolution ends a government investigation that began in 2004. As part of the resolution, the company pleaded guilty to one misdemeanor violation of the Food, Drug, and Cosmetic Act. Resolution was reached with the US Attorney for the Eastern District of Pennsylvania (EDPA) and the Department of Justice's Office of Consumer Litigation.

The misdemeanor plea is for the off-label promotion of Zyprexa between September 1999 and March 2001. Under the terms of the resolution, Lilly agreed to make payments totaling nearly $800 million. Approximately $438 million will be paid to the federal government and approximately $362 million will be made available for payment to settling states.

As part of the settlement, Lilly entered into a corporate integrity agreement with the Office of Inspector General of the US Department of Health and Human Services. This agreement will require the company to maintain its compliance program and to undertake a set of defined corporate integrity obligations for five years.

Recent Videos
Miguel Forte from ISCT and Kiji Therapeutics talks about the potential impact of a changing European political landscape.
Miguel Forte from ISCT and Kiji Therapeutics provides his insights into the changing political landscape in the US as well as legislative and regulatory adjustments
Miguel Forte from ISCT and Kiji Therapeutics chats about expectations for 2025 and the future technology agenda for industry.
Sheryl Johnson from Orbia Fluor & Energy Materials chats about gender diversity, how women are helping to advance innovation, sustainability challenges, and progress in the field of inhaled drugs.
Mike Baird from Schlafender Hase gives his predictions for how AI and ML may find use in the industry moving forwards and provides some predictions about M&A and the changing US government administration.
Mike Baird from Schlafender Haser discusses industry trends from 2024 and those expected to have an impact in 2025 from the perspective of a software developer.
Preeya Beczek from Beczek.COM gives her thoughts on the areas to watch with the new US administration and how Europe might be finalizing preparations for previous legislative changes